Laundry detergent, fabric softener, and other liquid cleaning products are essential household items. To optimize production costs and profitability, many manufacturers choose flexible pouch packaging for these products.
Let’s explore with Volga VN Corporation the most popular and visually appealing detergent packaging designs currently dominating the market.

1. Materials for detergent packaging
Detergent, fabric softener, dishwashing liquid, and other liquid cleaning product pouches are typically manufactured using materials such as PET, OPP, MPET, PA, and LLDPE, laminated in 2 to 3 layers. This multi-layer composite structure creates durable packaging capable of withstanding the corrosive components commonly found in detergent formulations.
2. Functions
Detergent packaging prevents the product from being affected by air or humidity, ensuring consistent quality throughout its shelf life. The packaging also remains resistant to tearing or bursting during transportation and distribution.
Thanks to its multi-layer composition, detergent packaging possesses high tensile strength and durability, allowing for safe transport, storage, and handling across various distribution channels.
Product name, ingredients, and usage instructions are printed directly on the packaging, enabling consumers to easily identify and the correct product variant.
Custom printing on detergent packaging helps reinforce brand identity and attract attention on retail shelves. Additionally, the large printable surface area of detergent pouches enhances marketing efficiency and visual communication.
With these advantages, detergent packaging represents the optimal solution for businesses seeking operational and marketing effectiveness. So, what are the most common types of detergent pouches currently available on the market?

3. Types of detergent packaging
Common packaging structures for detergent and fabric softener products include:
Stand-up pouch with spout, optionally featuring a handle
Shaped stand-up pouch with spout
Three-side seal pouch with spout
Stand-up pouch without zipper
4. Recommended printing methods for detergent packaging
4.1. Label printing
Product information is printed on paper or plastic adhesive labels with a peel-and-stick backing.
This method is suitable for small to medium production volumes, products with multiple variants, or businesses testing new markets.
4.2. Rotogravure printing (Gravure printing)
Gravure printing is the most efficient and widely adopted method in detergent packaging manufacturing due to its outstanding advantages:
Printing speed exceeding 200 m/s.
Exceptional precision and print quality.
Applicable to various materials and pouch formats such as zipper bags, tear-notch bags, vented bags, handle bags, plastic-trimmed pouches, and gusseted back-seal bags.
Cost efficiency at large production volumes.
Automated multi-color printing from 1 to 10 colors.

5. Volga VN – Leading manufacturer and printer of high-quality detergent packaging
Volga VN Corporation, with over 20 years of large-scale packaging production experience in Ho Chi Minh City, proudly serves as a trusted manufacturing partner for plastic packaging, household goods, and decorative plastic planters for numerous enterprises.
Equipped with modern production facilities and advanced technology, Volga VN ensures top-quality products, competitive pricing policies, and nationwide delivery services.
In addition to serving the domestic market, Volga VN’s products are exported to the United Kingdom, Germany, the United States, South Korea, and Japan.
Contact Volga VN today for consultation, quotation, and the fastest fulfillment of detergent, fabric softener, dishwashing liquid, and floor cleaner packaging orders!
Learn more at: https://vgh.com.vn/bao-bi-nuoc-giat/
Explore additional cosmetic and household chemical packaging solutions: https://vgh.com.vn/bao-bi-hoa-my-pham/
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